Custom leadership development programs usually get people into challenging, unfamiliar experiences with the aim of generating change. The problem: although those experiences can leave an impression, there is less clarity on what elements of experiential learning directly contribute to a strategic goal and how.
To correct this, WDHB designed the Threaded Learning® methodology – a framework rooted in more than 35 years of work in experiential leadership programs. It streamlines design and delivery methodologies for maximum impact.
In this article, we outline the design principles of our method, consisting of five threads: Authenticity, Otherness, Reflection, Conversation, and Intentional Space. Learn what each means in practice, what goes missing if you drop even one thread, and what’s worth asking of any program you plan on running or commissioning.
There’s a story I keep coming back to, and I think it explains something about learning. Theseus goes into the labyrinth to kill the Minotaur, and everyone remembers that part: the monster, the fight, the victory lap when he comes out alive. Fewer remember that Theseus only comes out alive because a woman named Ariadne, before he even sets foot inside, hands him a spool of red thread and tells him something quite simple: “unspool it as you go, and when it’s done, follow it back.”
This red thread is a phrase used in many languages (le fil rouge, der rote Faden). It’s the thing that runs through a story or a project and holds it together even when nothing else visibly does.
The origin story of this red thread as a way to fight monsters is surprisingly apt in the context of experiential leadership, team and organizational development: getting someone into a difficult, unfamiliar, uncomfortable experience isn’t the hard part. Companies do this constantly, and often quite well. They build the labyrinth, they create the monster – a challenge in the form of a provocative outside-in perspective or message of urgency, a simulation or roleplay – and it undoubtedly checks a lot of the boxes in terms of the content delivered.
But experiential learning has the opportunity to strike deeper. So what is the mechanism that leads a person and a team into a challenge, helps them find their own answers, and lets them leave not only equipped with content, but with individual and collective agency to drive real change?
That’s what the Threaded Learning framework provides.
The idea that people learn better from experience than from being taught traces back about a century. Threaded Learning stands on well-established ground. Almost a century ago, John Dewey argued that people learn best through experience. David Kolb later turned this into his experiential learning cycle, which he and Alice Kolb have since reframed as a spiral. Lev Vygotsky showed that learning happens between people as much as within them (Vygotsky’s sociocultural theory). Jack Mezirow found that deep learning often starts with a “disorienting dilemma” (Mezirow’s disorienting dilemma), an experience that does not fit what we already believe. Threaded Learning brings these insights together into a design practice.
The Principles That Threaded Learning Is Built On
Our core conviction is that learning is woven: it is contextual, neither linear nor solitary. Underneath our methodology sit three older traditions: experience as the raw material, the unique context of the participants and the ecosystem they operate in, and community, the fact that people make sense of things together.
Five threads describe the conditions for learning with impact. They are interwoven and present in every part of the learning experience, across the 1,400+ programs we have designed for Fortune 500 and Global 2000 organizations.
Authenticity: The Real Thing
The first thread is Authenticity, and this can and should be present in the most literal, unglamorous sense possible. Not a designed scenario, but real people, real contexts, real dilemmas with all their edges on.
Authenticity creates credibility first, then emotional resonance, then relevance, in roughly that order. A brain can tell a rehearsed labyrinth from a real one and files the two very differently. A beautifully produced simulation built from safe, resolved cases teaches roughly what a slide teaches. Participants sense this immediately. Experiential learning needs to go beyond that.
In any custom leadership development program, the format of Authenticity may change, but one thing must stay the same: actual people handling real problems. That’s completely different from actual people experiencing beautifully designed scenarios. Think of a founder describing the failure that nearly sank the company and also mentioning what elements of it remain a challenge, or an executive starting a strategy discussion around a decision the team keeps postponing.
The German industrial technology group Siemens wanted senior leaders from its program for future top executives to properly understand generative AI. When we were tasked with this project, we did not prepare a briefing. We created Authenticity by putting the future executives in the same room with entrepreneurs, researchers, and ecosystem builders shaping the field. They discussed not only innovation, but also the all-important ethical dilemmas and regulatory gray zones.
The result: they got a real sense of what disruption is like while it’s still taking place.
Otherness: True Difference
The second thread is Otherness.
When a custom leadership development program is built entirely from people inside the same organization, this is the thread that quietly disappears. People who already resemble each other use similar logic when problem-solving. What is raised in the room is seldom completely surprising.
Genuine Otherness is exposure to a logic, a background, a way of seeing that isn’t the participant’s own, designed friction with real difference. This means looking outside the boundaries of industry, generations, and seniority levels.
To make it clear: Otherness is not variety for variety’s sake. It is not the assortment of interesting guests a host invites with the purpose of livening up a gathering. The Otherness thread brings a type of difference that challenges things the learners take for granted, and the mix is always purposeful.
These are the agenda items that often get cut first because that purpose is not made clear enough. But there is an element of ambiguity that needs to be protected: an encounter between people with rich experiences and vast knowledge in their field will surface insights the designer will not foresee. This is part of designing learning with ownership, and nothing satisfies a participant more than being able to experience moments in which impact and relevance were created by themselves. Those are the learnings that find their way back into the cohort in the most unfiltered, personal and impactful way.
When we led a program for rising leaders at Goldman Sachs, the participants didn’t stay within the financial services environment. Instead, they were put in conversation with innovators from sustainability startups and the healthcare and creative industries. We were not aiming to turn bankers into something else. We wanted to help them see their industry’s logic more clearly, because it’s almost impossible to do that from the inside – just like trying to see your face with your nose pressed against the mirror.
Reflection: Alone, Then Together
Experience without time to make sense of it isn’t learning.
The Reflection thread is part of a program flow. It can’t be scheduled at the end of immersive leadership training, either as a feedback form when the program has nearly ended or, even worse, as a quick “any final thoughts?” when people are already reaching for their bags.
When Reflection is built in properly, as the Threaded Learning methodology requires, it is present through the whole program: a debrief after each session, a mid-journey run through what the group is learning, and time for everyone to write down their thoughts before any group discussion so that the loudest voices don’t unintentionally become everyone’s thoughts.
Over the years, we’ve run a few leadership experiences for Boston Scientific, a global medical device company. Two of them are relevant to this thread.
In our Gettysburg program, leaders from the company toured the ground of Pickett’s Charge – the failed Confederate assault during the 1863 Civil War battle – to learn what happens when a team is not aligned and a leader’s goals are not clearly communicated.
In our Apollo Leadership Experience, leaders visited NASA’s Johnson Space Center in Houston, where Mission Control guided all the Apollo missions.
The settings in both programs had a significant impact, but what made them so effective were the pauses: the morning debriefs, the mid-journey sessions, and the final group discussion. All those Reflections helped make the connection between the historical stories and the participants’ leadership, so that they could go back to work with a clearer understanding of their direction.
Conversation: Learning as Exchange, Not Transmission
Questions, breakouts, and open discussions can be entirely one-directional if they are not facilitated with care and intention.
Conversations that draw on every voice in the room and allow a real exchange of ideas and challenges need to be designed. They don’t tend to happen on their own, which is why the Threaded Learning methodology treats Conversation as a thread to be built rather than a by-product to hope for. And this might surprise you, but conversations can happen even when everyone is not in the same room.
When L’Oréal created a new geographic zone for South Asia Pacific, the Middle East, and North Africa, we designed an online leadership experience for its leaders across the region. The program started at the top, with the zone’s top management, and then cascaded down to country managers and finally to each manager’s team. In small group discussions and sessions where leaders shared experiences from their own markets, they revealed their personal assumptions and then found common ground. The result: leaders who trust each other and share a common language, and a fine-tuned strategy for the new zone.
Intentional Spaces: Physical and Internal
The venues, the move between them, the surrounding context, none of it is neutral. All of it is part of the design. Because logistics are often seen as a constraint, their impact on the experience is interpreted as either smooth or not smooth. In our programs, the spaces our participants move through are design tools that affect much more: some create an immersive effect, the freedom to feel different, to experience content in a way that elevates participants physically out of their usual role or place in the cohort. An intentional space also means the amount of space a given participant actually has to disagree out loud, to propose something nobody asked for, to opt out of an exercise that isn’t landing, to say the thing that contradicts the person who signs their bonus.
A brilliant case study delivered in a rows-facing-forward room at two in the afternoon on the heaviest meeting day of the quarter is fighting its own container the entire time, and so is a beautifully appointed retreat where nobody actually believes they’re allowed to say no.
It may surprise you how significant settings can be in immersive leadership training.
For the top leaders of the tire company Michelin, we prepared a Learning Expedition in northern Italy that focused on the move from chaos to serenity. The program ran between Milan and the small town of Ivrea. The venues were chosen with the theme in mind: Olivetti’s historic headquarters and the Pinacoteca Ambrosiana. Olivetti, the typewriter and computer maker, built its headquarters around people and design, and the Pinacoteca is a centuries-old Milan gallery with works by Leonardo and Caravaggio.
Each day began with a short guided mindfulness practice. The settings and the practice weren’t decorations. They signaled that honesty was expected there – a candor that might not be expected back in the office. You could run the program without these Intentional Spaces, but then the other threads wouldn’t work together effectively.
Why Experiential Leadership Programs Need All Five Threads
Working with fewer threads, or picking and choosing between them, would be more convenient. You could keep only the two you like the most and call it a framework. But it wouldn’t be. Just try pulling one out and see what happens. Without Authenticity, you get theater. Without Otherness, the group only confirms the mindset everyone came in with. Without Reflection, experience won’t turn into insight. Without Conversation, insights will remain private and leave with whoever had them. Without Intentional Space, all other threads are left to fight against the setting instead of being supported by it.
It’s very rare that an underperforming program misses all five threads. It usually misses one, but nobody involved can actually say which one.
None of this works without the organization behind it. Threads hold a program together, but what happens in the months afterward is a separate commitment.
When all five threads are present in a program, its effects are seen on three levels, and they go well beyond the 95% satisfaction rate participants report.
- Individual: Each leader exits with more self-awareness, real insight into the motivations and thinking patterns of their colleagues, and a greater tolerance for uncertainty.
- Collective: Teams leave with momentum, shared language and reference points – cohesion that separate exercises cannot create on their own, and it carries on after the program ends.
- Organizational: Learning turns into strategic input and alignment for the entire organization.
When we helped Caterpillar redesign its flagship journey for senior leaders, we wove the threads through it: immersive in-person sessions spread out over time, virtual sessions, and peer groups where leaders reflected together and held each other accountable. One of the lasting results of that program is that since then, leaders in all regions share the same concept of what leadership at Caterpillar means.
Where Custom Leadership Development Gets Tested
Threaded Learning grew out of observing, since WDHB’s first Learning Expeditions in the 1990s, what actually happens when you take a group of leaders out of their own building entirely, onto a boat, so to speak, toward a labyrinth of someone else’s making.
A Learning Expedition, dropping a cohort into an unfamiliar ecosystem, a city, an industry, a set of people whose entire logic runs differently from the cohort’s own, works or doesn’t work almost entirely on whether these five threads are actually present. This is because unlike a workshop down the hall, there’s no familiar office to retreat to if the encounter turns uncomfortable, no slipping back to your desk between sessions to pretend nothing happened. The stakes of getting the threads wrong are higher on a live program, and so are the rewards available when you get them right, which is probably why the framework still borrows more from expedition logic than from classroom logic. You don’t send someone into genuinely unfamiliar territory without a thread. We never did.
TF1 is a good example of what Threaded Learning looks like at scale. France’s leading media group was making the shift from broadcast to digital platforms, as it had to adapt to the way audiences consume content through streaming and social media. The digital landscape was controlled by platforms TF1 didn’t own, meaning it was now competing on someone else’s ground. The company had to understand what it needed to become, not only how to compete.
For that purpose, we ran Connect – a series of 35 cohort-based Learning Expeditions in Paris. Over the span of two years, 800 employees participated in the program and came face to face with more than 120 external organizations in this industry, from streaming platforms to digital-native brands. The goal was not to teach digital skills, but for the employees to experience first-hand this new landscape they were entering, realize how fast their industry was changing, and make sense of it together.
The sessions were often unsettling, which was the point. Reflection is what helped turn this discomfort into insights, as conversations that ran across all hierarchy levels crystallized into an understanding of where the company had to go.
In the second phase of the program, the top 400 managers participated in sessions aimed at changing how they think, what they know, and how they need to lead. The first phase was all about creating a common direction for the future, while the second turned that into how the company is actually run.
Five Questions to Ask of Any Program
Examine your experiential programs thread by thread:
- Does the program encourage people to face issues that are still unresolved?
- Are there concepts or views that are different from the participants’ own, and were they deliberately chosen or simply available?
- Are there pauses placed where they are truly useful by being deliberately woven through meaningful moments in the experience?
- Has the group produced together something no one could produce on their own?
- Do the people in the room truly feel they can express their views freely?
These are worth considering and asking, especially when working with a partner.
Would you like to discuss how we would address your specific goals in a program or simply know more about what Threaded Learning looks like in practice?
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